STG | Mobile app
Tadawul Group
2 Months
UX Audit
Digital consulting
UX Design
Animation
Client
Vermeer Paints is a high-end brand catering to artists and artisans who demand the finest vintage-inspired pigments. With a dedication to heritage and craftsmanship, the brand required an identity that reflected both tradition and superior quality.
PROJECT OVERVIEW
The STG App is Saudi Tadawul Group’s official app, designed to transform the investor experience. Offering a seamless and feature-rich interface.
PROJECT CHALLANGES
Despite offering some of the most exquisite pigments available, Vermeer Paints struggled to communicate its premium positioning. The challenge was to create an identity that honored the legacy of classical painting while appealing to modern artists.
WHAT WE DO
We developed a sophisticated brand identity that pays homage to classic artistry while maintaining a refined, modern aesthetic. Through rich color palettes, elegant packaging, and a storytelling-driven approach, we positioned Vermeer Paints as a brand that artists trust for excellence. The result is an identity that celebrates tradition while embracing innovation.
Testimonial Author Name
Founder, Vermeer Paints